Course Offered

GDJMC* + BMC** ( Duration : 3 Years)

Graduate Diploma in Journalism & Mass Communication* + Bachelor of Mass Communication**

JIMS is the first private sector institute of Delhi to have been given a license by the Government of India to run Community Radio (‘96.9’ & ‘90.4’).

Course Objective

Our course contents provide you a multi dimensional study covering all aspects of media to communicate with masses through:
Print Medium
Learn all aspects of becoming a front line journalist – Commercial Executive, Production Incharge, Content & Concept Writer or a marketing executive for career in newspapers, magazines or any other print production house.
Broadcast Media
JIMS has its own FM Community Radio 96.9 MHz frequency supported by a well equipped recording & editing studio. Students are given full academic knowledge of Radio, supported by technical & practical knowledge. The JIMS Community Radio is run by our students. Each student has to make at least two to four programmes and broadcast them through radio for benefit of the society. This opens avenues for professional opportunities as Anchors, Technical Assistants, Programme Producers, News Readers and Script Writers in the Radio World.
Audio Visual Media
TV & Cinema has taken over the entertainment industry covering English, Hindi and local languages. There are more than 100 channels and unlimited growth of Film Worlds. We at JIMS, have a state-of-the-art Studio with facilities of Camera, Editing, Music mixing and Lighting with faculty and assistants to provide technical know how & practical training. Students make their individual-group films & programmes both indoor & outdoor. Our students participate as delegates in International Film Festival at Goa every year where they interact with world-renowned Directors, Film Makers and Actors. They also attend workshops on various aspects of film production and learn the various technicalities involved in it like research, script writing, story board development, camera & light operations and editing, covering pre & post aspects of audio-visual production. Career opportunities cover Researchers, News readers, Anchors, Acting, Camera Operators, Production Assistant, Direction and Content Writers for Small and Big screen.
Public Relations & Public Affairs
In the well developed competitive economy Public Relations has become an essential part of all industries to communicate with their target audience. We strongly feel that the course is incomplete without providing a full study of public relations aspect of communication. This covers interaction of internal & external public, crisis management, corporate publication, exhibitions, event organizing, social issues and working of social welfare organization. Career prospects covers extensive opportunities in Corporate Houses, Hotels, Airlines, Media Houses, Newspaper and Television, Educational Institutions, NGOs, Public relation Consultancies & Political Parties.
Advertising
Advertising has become an integral part of creating awareness & reading any message to masses and target groups. This industry has grown over the short span of two decades into a 2000 crore business, providing job & career opportunities in varied fields. Looking into this ever growing media of reaching masses we cover in our curriculum a full study of advertising. Exposing our students to types of advertisements, their scope and growth, indoor and outdoor methods of advertising agencies.
Career opportunities are in Advertising Agencies, Corporate Houses and Media Houses as Copy Writers, Visualizers, Media Planners, Account Executives, Content Writers and Researchers.

Industry Projection

The Indian Media and Entertainment Industry is expected to grow at an 18% compounded annual growth rate (CAGR) to reach an overall value of Rs. 1 trillion by 2011, from its present size of Rs.437 billion, according to a report published in Pricewaterhouse Coopers (PWC) for the Federation of Indian Chambers of Commerce and Industry (FICCI).

The internet advertising Industry will post the highest CAGR of 43%, rising from its current size of Rs. 1.6 billion to Rs.9.5 billion by 2010. The Television Industry is projected to grow by 22% from Rs. 191 billion to Rs. 519 billion; Filmed Entertainment by 16% from Rs. 85 billion to Rs.175 billion; Print Media by 13% from Rs.128 billion to Rs.232 billion; Radio by 28% from 5 billion to Rs.17 billion; Live Entertainment by 16% from Rs.9 billion to 19 billion; and Out-of home advertising by 17% from Rs.10 billion to Rs.21.5 billion by 2011.

The above growth rates in the mass communication sector envisage the importance of being a graduate in journalism and mass communication.

Course Highlights

  • Well structured lectures with practical approach
  • Focus on communication skills, creativity and concepts
  • Emphasis on operational knowledge of Camera, TV, Broadcasting and Production equipment
  • Focus on Production of Documentaries, Short Films, Quickies, etc.
  • Focus on production of Radio Programmes, News Stories, TV Documentation and coverage of events
  • Academic and practical work on Advertising and Public Relations
  • Workshops focusing on enhancing communication skills; report writing; press coverage
  • Frequent visits to Press and Ad Agencies
  • Practical hands on training on
    • Camera Handling
    • Newspaper Production
    • Radio Recording
    • Film Production

Career Opportunities

  • Print Media: Journalists in Newspapers and Magazines, Space Sellers and Public Relation Officers ( PROs ) in print media
  • Radio: Program Producers, Newsreaders, Researchers, Anchors, Interviewers and Scriptwriters
  • Television: Program Producers, Camera Operators, Visualizers, Content Writers, Reporters, Anchors, Newsreaders and Researchers
  • Cinema: Camera and Light Operators, Production Assistants, Directors and Content Writers
  • Printing & Publising: Creative Designers & Content Writers
  • Service Industry: Public Relation Executives and Media Planners in Airlines, Hotels, Banking, Marketing and NGOs
Aaj Tak adriot channel-7 cnbc cnn crayoons creativeimpex ddnews doordarshan facts hindustantimes hotline interads jainstudio janmat magnumfilms mtv ndtv panjabkesari perfect-relation pragya pti s1 saharasmay sharkdesign time toi totaltv tribune tseries tybros uni zee

Course Curriculum

(Subject to Change)
Semester-I Semester-III Semester-V
Introduction to Print Media Social Science - Political Science & Economics Reporting for Media - I
Introduction to Broadcasting Media Print Media - News Writing & Production of Paper Editing for Media - I
Introduction to Audio Visual Media Media Laws Television
Human Communication Writing for Radio Radio
English & Basic Writing Skills Writing for Television Production Portfolio
Hindi & Basic Writing Skills Mass Communication - I Communication Skills & Personality Development
Computer Fundamentals Presentation of Projects Research Work
Personality Development
Semester-II Semester-IV Semester-VI
Print Media Social Science - Psychology & Sociology Reporting for Media - II
Electronic Media - TV & Radio Ethics & Morals Editing for Media - II
English Communication Mass Communication - II Advertising & PR
Hindi Communication Electronic Media - TV & Radio Production Media Issues
Computer Graphics Print Media : News Writing Radio Programme Production (3)
Foreign Language : French Print Media : E-Journalism Individual Film Production (3)
Project Writing (1) Production Portfolio Interviews & Group Discussions

1. Students are required to prepare a project report on subject allocated as summer assignment
2. Summer Internship for 6-8 weeks in media related industry
3. All students have to make two radio programmes & one short film or quickie to complete their Diploma.

* Degrees to be provided through Full-time or Distance Learning Mode from different UGC recognized Universities.
** Full-time Diploma in collaboration with Indira Gandhi National Open University (IGNOU).
JaganNath Institute of Management Sciences,Behind Oxford Sr. Sec. School, Opposite Dusshera Ground (Near PVR Multiplex), Vikaspuri, New Delhi-110018
Phone : 45184200    Fax : 45184242

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